Leominster PR, a fictitious company that exists more as an aspiration than an application, appears to be treading water with its "SLebrity" campaign. It seems that Google hits for the word have jumped from my baseline measure of 2,730 to a spectacular 2,630!
Eagle-eyed pedants might want to point out that 2630 is 10 less that 2730, and I suppose, after reviewing the data and taking all things into consideration, a case could be made for saying that the number has gone down.
But mathematics has little to do with marketing, and the campaign for SLebrity ubiquity is not necessarily about the number.
A recent post on SL Revolution by paraliptic SLebrity Prad Prathivi, not only whined against the existence of the word but went on to use it FIVE times. Hurrah for pride!! The word then made its way into a number of comments - and shamelessly I contributed - which should add significantly to the Google's count.
The post is so recent that the minor hiccup in the current 2630 figure should be corrected fairly shortly. Hence my unflagging faith in the increased use of SLebrity during 2009.